Erstellt am 30 Mrz 2016 in Allgemein, Generation Y 0 Kommentare
Erstellt am 30 Mrz 2016 in Allgemein, Generation Y, Umgang mit Gen Y 0 Kommentare
Erstellt am 20 Mrz 2016 in Allgemein, Generation Y, Recruitiing, Umgang mit Gen Y 0 Kommentare
Attitudes toward young bankers have shifted so strongly on Wall Street that Citigroup has a new plan to keep them happy: Give them a year off.
Artikel: Citigroup to Millennial Bankers: Take a Year Off – WSJ
Erstellt am 11 Mrz 2016 in Allgemein, Generation Y 0 Kommentare
As I approach my 30s, I feel bombarded with new emotions and ideas. Friday night plans are no longer as appealing as they once were, that extra glass of wine can hurt the next day, and a good sweat session at the gym paired with a green juice is a treat. All of these things are simply reminders that I am heading into a new era (happily so, let’s do this!). Generation Y, or „Y Me?“ as I have so lovingly dubbed us due to our constant struggles often smeared across social media, seems to finally be growing up! This generation shift emerged more prominently to me when I became an aunt to two Generation Z-ers. I have become even more aware of what the newcomers will grow up with and how it will differentiate from their predecessors. So welcome to the world, Generation Z! Here are a few things you can learn from your Generation Y counterparts.
1. Simplicity Isn’t Necessarily Bad
Once upon a time, Facebook used to be specific to college students — that’s right! If you happened to miss a viewing of The Social Network movie, there was a grace period in Facebook’s early days where the social media site was strictly for collegiate connecting. That means not everyone and their mothers (literally) were able to sneak a peek at your profile. Remember that sometimes the simplicity of the past does have its perks.
Erstellt am 4 Mrz 2016 in Allgemein, gamification, Generation Y 0 Kommentare
According to a new Pew Research Center analysis of U.S. Census Bureau data, over a third of American workers today are millennials (adults ages 18 to 34 in 2015).
This year, millennials surpassed Generation X (those aged 35 to 50) to become the largest share of the American workforce.
How does this increase in the number of millennials in the workplace affect an organization’s training strategy?
It helps to understand how millennials think about training.
“Millennials are eager to gain the skills that will ultimately allow them to become leaders in their field and be successful in their chosen industry,” according to an article in CIO.
“And 54 percent have an interest in increasing their technical skills.”
An article in Chief Learning Officer says millennials have some expectations about learning. They have grown up using the Internet with personalized, on demand, and contextualized experiences. As a result, this is what they expect from training.
Dashe & Thomson, a training consultancy, published a blog entitled 5 Things Millennials Want From Training, which lists five tips for training millennials:
1. Provide learning resources, in one easy-to-access place, so employees don’t have to search all over the Internet for appropriate training.
2. Use gamification to engage employees and provide context.
3. Provide feedback to let employees know how much progress they’re making as they learn new skills.
4. Deliver training that has meaning, and give realistic reasons why a lesson will be helpful in the work environment.
5. Segment information by breaking learning into small sections; this approach works best for engaging the active minds of millennials and increasing their retention.
Erstellt am 3 Mrz 2016 in Allgemein, gamification, Generation Y 0 Kommentare
Games in Education Helping to Create Mathematicians
Last year, teachers began to face an uphill battle after the increase of math standards in many states. School districts nationwide commenced searching for a solution to fill in the learning gaps created by the jump in expectations, but with limited time and teachers, the task seemed almost impossible. Since math is a “no pass” subject in certain levels of state testing, one game in education stands out as superior at helping teachers win the fight: Welcome to DreamBox Learning!
Full article: Facilitating Math Learning with DreamBox Learning Platform – Gamification Co
Erstellt am 3 Mrz 2016 in Allgemein, Generation Y 0 Kommentare
Benjamin Ruschin ist Onliner des Jahres in der Kategorie Innovatoren
Benjamin Ruschin entdeckte während seines Wirtschaftsstudiums in England seinen Hang zum Digitalen. Praktika bei IBM in Großbritannien und der UBS Bank in der Schweiz bereiteten den heutigen Agenturgeschäftsführer darauf vor: „Hierbei hatte ich das Glück, immer wieder mit Innovationsprojekten rund um neuartige Technologien befasst zu sein.“ Zurück in Wien kümmerte er sich bei dem Sprachsoftwareanbieter Yasssu um das Business Development, heuerte später bei der Agentur Straberger Conversations an und gründete nebenbei die Community Marketing Natives. Heute betreibt Ruschin mit Vienna Digital seine eigene Agentur.
Erstellt am 3 Mrz 2016 in Allgemein, Generation Y, Umgang mit Gen Y 0 Kommentare
INSURANCE companies have been warned to lift their game as traditional sales models are put under pressure by the growing expectations of younger digital-savvy consumers.
Although overall global satisfaction levels have improved, research shows the increasingly powerful Generation Y consumers are far from impressed.
The 2016 World Insurance Report, released yesterday by consultants Capgemini, found Australia had recorded some of the biggest improvements for consumer satisfaction, rising to a top-five ranking for the first time.
Australia is now ranked fourth in the world for positive experiences by insurance customers, up from eighth place previously.
Its customer experience level, measuring positive experience on a scale of 0 to 100, was rated at 77.2 points.
Full article: Gen Y proving hard to satisfy in new-age insurance market | HeraldSun
Erstellt am 3 Mrz 2016 in Allgemein, Generation Y, Recruitiing 0 Kommentare
Gone are the days of overly chipper, khaki-clad campus tour guides herding large groups of Baby Boomers through curated tours of brick buildings, according to Jeff Kallay, CEO of higher education consulting firm Render Experiences.
Mr. Kallay has been observing the changing face of campus recruitment for nearly 20 years, and he says that Generation X parents—raised on Nirvana, the fall of the Berlin Wall and the Challenger explosion—and their plugged-in, post-millennial children are visiting colleges and universities with a new outlook and new expectations.
According to Mr. Kallay, it’s up to colleges and universities to design “campus visit 2.0.”
“It is a cusp time, and we need to reach a new group of parents, who are stressed mentally and financially, and their children, who have access to more information than ever before,” Mr. Kallay said.
“I’m here to push the conversation forward so that universities can evaluate how they make students feel when they visit because that is how you find ‘best-fit’ students.”
Full article: How to Welcome Gen X Parents and Gen Z Students | GW Today | The George Washington University
Erstellt am 26 Feb 2016 in Allgemein, Generation Y 0 Kommentare
King Vitaman and I were tight when I was young. Sweetened cereals were a rarity in my house, so beating my siblings to breakfast was the only way to make sure the king and I would have some time together.
I got up early to follow his animated adventures on the back of the box. Even the ingredient list, with its parade of unintelligible words and the promise of a full day’s supply of vitamins and iron, seemed endlessly fascinating. I was rapt until the bowl was empty and his sugarcoated golden crowns had turned the milk to syrup.
Now, I watch my young daughter stare at her cereal box in the morning, pondering a stalk of organic wheat or the plight of a koala. I wonder if she will ever have the sentimental pleasure of her own King Vitaman.
As sales flag, companies are reaching out to millennials and cutting-edge chefs.
Full article Cereal, a Taste of Nostalgia, Looks for Its Next Chapter
